OUR DIGITAL MISSION

Your business is in safe hands with SFW – We will complement your existing teams by leading a digital transformation that enhances customer experience, adds value to your brand and streamlines digital product launches

WE ARE ALL ABOUT PEOPLE

From strategy to the customer-facing frontline, we partner with our clients to transform their organisations, embed customised technology solutions into key functions and provide the foundation to build a continuous improvement mindset for long term digital process transformation.

Our approach is uniquely personable – We specialise in getting every team and function on board, translating the technical to product and vice-versa. This ensures shared goal and delivery and a meaningful productisation of technology that ultimately enriches the end user’s experience.

WE ARE ALL ABOUT PEOPLE

From strategy to the customer-facing frontline, we partner with our clients to transform their organisations, embed customised technology solutions into key functions and provide the foundation to build a continuous improvement mindset for long term digital process transformation.

Our approach is uniquely personable – We specialise in getting every team and function on board, translating the technical to product and vice-versa. This ensures shared goal and delivery and a meaningful productisation of technology that ultimately enriches the end user’s experience.

SFW's SERVICE USP

We put a lot of emphasis on the cultural fit of the individuals that work at SFW. 

We are keen to recruit and supply delivery-focused and like-minded people who can work as one with our partners, be passionate about the SFW brand and deliver exceptional customer service to our clients, no matter where they are based in the world.

We constantly research and trial new and better ways to reduce client costs and product launch timings – bringing in new talent and evolving our capabilities on all fronts, from design, to analytics, to technical expertise.

We focus on delivering practical, future proof and long-lasting results – equipping our clients to grow and lead in their industry through digital transformation.

SFW SPECIALIST TALENT

SFW logo

KEIRAN PERKINS - FOUNDER

Able to straddle technology delivery and commercial disciplines, Keiran is an experienced Digital Product Leader with a proven track record. He is able to bring the winning combination of interpersonal skills and expert knowledge needed to successfully lead, align and deliver across multiple cross-functional, geographically dispersed and culturally diverse teams.

Keiran quickly forms invaluable relationships with people at all levels due to his natural customer facing capabilities. He has a passion for the delivery of products that enhance the customer experience and brand values.

Since he formed Sim Free World (SFW) in 2016, major brands in the telecoms, utilities, aviation and automotive sectors have trusted Keiran and his team to deliver complex projects that productise technology to support business innovation and continuity, while delivering invaluable efficiencies, all in the name of improving customer experience through product and digital transformation.

Business Process Expert

Skills
Project Management, Business Simplification

Strengths:
Technical, Analytical

Functions
Finance, Operations, Marketing – from executive to functional and technical associate level

Industries
Telecoms

Worked with:
NetCracker; TalkTalk, EE; Asia Info and Viacloud

Experience:
20+ years

Locations:
Europe, China

Enterprises:
Global Chip Companies to Start-ups

Approach
Hands-on, Supportive

BSS/Billing/CRM Consultant

Skills
Peerless Technical Ability, Multilingual Communications, eTom process knowledge, Mobilem, SIGOS

Strengths
Approachable, Organised

Functions
Billing, CRM integration, BSS Consulting, Test & User Acceptance Lead

Industries
Telco, Digital

Worked with
Tata Communications, Viacloud, Huawei, UK Broadband, Saudi Tel

Experience
20+ years

Location
International

Enterprises
International, multi-location based projects

Approach
Positive, Friendly

Business Analyst

Skills
Communication bridge between Developers & Commercial

Strengths
Common sense and problem solving in fast-paced environments

Functions
Digital Products, e-Commerce, Open Banking & Payments

Industries
Multiple

Worked with
Wipro digital; Skoda/Adastra Group, Ahold Delhaize, Ferratum Bank

Locations
Anywhere – works with remote and distributed teams

Enterprises
Large-scale, multi-stream projects and digital transformation

Approach
Ambitious, Highly Motivated

Product Owner

Skills
Data, AI, Business Analytics

Strengths
Finding creative solutions for complex problems, Agile methodology

Functions
Digital transformation and data projects

Industries
Multiple

Worked with
Ahold Delhaize, River Island, Living Design, Dunelm

Experience
10+ years

Locations
Europe & Asia

Enterprises
Small businesses and industry start-ups

Approach
Interpersonal skills, Logical

Solutions Architect

Skills
Provisioning and routing, adding IMSI sponsors, troubleshooting, analysing and fixing issues related to HLR/HSS/DRA

Strengths
Driving teams through complex & taxing scenarios

Functions
Mobile Innovations (loyalty, multi-country SIM, pre-paid, post & hybrid)

Industries
Telecoms (new MVNOs), Digital

Worked with
Nokia-Siemens, Ericsson, Tata Communications, Vodafone Italy

Locations
Europe & Asia

Enterprises
Small businesses and industry start-ups

Approach
Positive attitude, Personable

Advance Test Manager

Skills
Cloud technologies & AI, SAFe, Vmodel, Waterfall & Agile methodology

Strengths
Developing & deploying successful testing solutions, managing large teams

Functions
Mobile Innovations (loyalty, multi-country SIM, pre-paid, post & hybrid)

Industries
Telecoms

Worked with
Hewlett-Packard, Ericsson, Tata Communications, T-Mobile

Experience
20+ years

Locations
International

Enterprises
Large multinationals and growing companies

Approach
Motivational, Clear, Precise

Programme Manager/ Project Manager/ Delivery Lead

Skills
Prince2 and Agile qualified digital programme & project manager

Strengths
Building stakeholder relationships and project teams

Functions
Scrum Master in Digital eCommerce

Industries
Retail, Financial Services, Travel & Telecoms

Worked with
Wunderman Thompson Commerce; Salmon; TUI; EE

Experience
20+ years

Locations
UK & International

Enterprises
Leading Global Organisations

Approach
Personable, Meticulous

Skills
Project Management, Business Simplification

Strengths:
Technical, Analytical

Functions
Finance, Operations, Marketing – from executive to functional and technical associate level

Industries
Telecoms

Worked with:
NetCracker; TalkTalk, EE; Asia Info and Viacloud

Experience:
20+ years

Locations:
Europe, China

Enterprises:
Global Chip Companies to Start-ups

Approach
Hands-on, Supportive

Skills
Peerless Technical Ability, Multilingual Communications, eTom process knowledge, Mobilem, SIGOS

Strengths
Approachable, Organised

Functions
Billing, CRM integration, BSS Consulting, Test & User Acceptance Lead

Industries
Telco, Digital

Worked with
Tata Communications, Viacloud, Huawei, UK Broadband, Saudi Tel

Experience
20+ years

Location
International

Enterprises
International, multi-location based projects

Approach
Positive, Friendly

Skills
Communication bridge between Developers & Commercial

Strengths
Common sense and problem solving in fast-paced environments

Functions
Digital Products, e-Commerce, Open Banking & Payments

Industries
Multiple

Worked with
Wipro digital; Skoda/Adastra Group, Ahold Delhaize, Ferratum Bank

Locations
Anywhere – works with remote and distributed teams

Enterprises
Large-scale, multi-stream projects and digital transformation

Approach
Ambitious, Highly Motivated

Skills
Data, AI, Business Analytics

Strengths
Finding creative solutions for complex problems, Agile methodology

Functions
Digital transformation and data projects

Industries
Multiple

Worked with
Ahold Delhaize, River Island, Living Design, Dunelm

Experience
10+ years

Locations
Europe & Asia

Enterprises
Small businesses and industry start-ups

Approach
Interpersonal skills, Logical

Skills
Provisioning and routing, adding IMSI sponsors, troubleshooting, analysing and fixing issues related to HLR/HSS/DRA

Strengths
Driving teams through complex & taxing scenarios

Functions
Mobile Innovations (loyalty, multi-country SIM, pre-paid, post & hybrid)

Industries
Telecoms (new MVNOs), Digital

Worked with
Nokia-Siemens, Ericsson, Tata Communications, Vodafone Italy

Locations
Europe & Asia

Enterprises
Small businesses and industry start-ups

Approach
Positive attitude, Personable

Skills
Cloud technologies & AI, SAFe, Vmodel, Waterfall & Agile methodology

Strengths
Developing & deploying successful testing solutions, managing large teams

Functions
Mobile Innovations (loyalty, multi-country SIM, pre-paid, post & hybrid)

Industries
Telecoms

Worked with
Hewlett-Packard, Ericsson, Tata Communications, T-Mobile

Experience
20+ years

Locations
International

Enterprises
Large multinationals and growing companies

Approach
Motivational, Clear, Precise

Skills
Prince2 and Agile qualified digital programme & project manager

Strengths
Building stakeholder relationships and project teams

Functions
Scrum Master in Digital eCommerce

Industries
Retail, Financial Services, Travel & Telecoms

Worked with
Wunderman Thompson Commerce; Salmon; TUI; EE

Experience
20+ years

Locations
UK & International

Enterprises
Leading Global Organisations

Approach
Personable, Meticulous

Why Choose SFW?

Our digital hub teams comprise of industry experts, product innovators and strategic game changers from rich and varied backgrounds, to deliver proven, profitable, custom-built digital workflows and solutions.

CONTACT US

REQUEST A CALL BACK

SFW productises digital technology to ensure brand integrity and create smoother digital customer experiences. We modernise core technology, streamline operations, power digital growth, utilise data and AI and develop digital talent and culture.

© 2021 SFW Digital
Also trading as Sim Free World Limited  (company number 9313172 and VAT number – 304 3827 24). Registered address Taverners Lodge, Cockfosters, EN4 0DU

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